GetBorn (www.getborn.io), a new art platform originating from Seoul, has announced the official launch of its beta service. This platform is designed to break down the barriers of the traditionally exclusive art market. It aims to open doors for all artists, particularly those active on social media platforms like Instagram, without regard to their gallery affiliations or experience levels.
GetBorn offers an open marketplace where artists can sell their works online. This disrupts the conventional art market, which has been governed by galleries and auction houses, and allows all artists to tap into global opportunities.
Artists can join GetBorn by simply uploading images of their work and completing a registration process, reaching a global audience instantly. GetBorn offers the lowest sales commission in the industry and also provides marketing and promotional support to help artists sell their work.
Artists who register during the beta service period, which runs until this November, are being offered a lifetime commission exemption.
For buyers, GetBorn offers a one-stop platform to access and purchase original works by artists from around the world. The platform eliminates the inconvenience and uncertainty of direct messaging artists for pricing or availability on social media platforms, making art shopping a seamless experience.
Furthermore, regardless of the buyer's location, the cost and delivery time are automatically calculated, providing a seamless purchasing experience.
The launch of GetBorn comes at a time when the affordable and interior art market is booming. The global art market for works priced under $1,000, GetBorn's prime focus, is estimated to be worth between $5 and $10 billion. Additionally, Fortune Business Insights forecasts the global wall art market to grow from USD 61.04 billion in 2023 to USD 97.79 billion by 2030. This burgeoning market is attributed to shifting lifestyle patterns, largely due to the COVID-19 pandemic, and the increasing interest in home decor and wall art.
The Founder of GetBorn, Haelim Sin, expressed excitement about the launch. "We aim to create a vibrant community where creativity can thrive. Our platform is designed to empower artists and provide art enthusiasts with a seamless buying experience," she said.
GetBorn initially began as an Instagram page, dedicated to showcasing emerging artists. It later transitioned into a marketplace, recognizing the high demand for affordable art. This shift connects artists with potential customers, providing a larger stage for their art to be seen and appreciated.
GetBorn's goal is to foster a community that encourages sharing and inspiration. Following its beta service this year, GetBorn plans to officially launch next year. It will introduce features like AI-based personalized recommendations and VR artwork previews to enhance the art buying experience.
About GetBorn:
GetBorn is a new online art marketplace that revolutionizes the way art is shared. It provides opportunities for artists worldwide to display and sell their works, irrespective of their professional background or gallery affiliation. Amid the rapid growth of the global wall art market, GetBorn aims to dismantle the barriers of the traditionally exclusive art market, broadening the reach of the art industry and empowering everyone to derive value from their creative endeavors.
Media Contact
Company Name: OriginWorks Inc.
Contact Person: James Kim
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Country: South Korea
Website: www.getborn.io