Building Trust with Clients and Prospects

Trust. You either have it with your clients or you don’t. There’s really no in between. They say that trust takes years to build, seconds to break, and forever to repair. This adage holds true with the advisor-client relationship as well. The bad news is that the financial services industry is one of the least trusted industries overall. However, the good news is that 81 percent of investors who work with a financial advisor give their advisor a high trust rating. It goes without saying, all financial advisors should strive to gain that highly coveted high trust rating, and yet, almost a quarter of investors have had an experience that they felt undermined trust with their current or previous financial advisor. Do you know where you stand with your clients? Do they trust you explicitly? Be sure to explore our practice management section to keep up to date with the recent trends.