Offset Launches Joint Venture With Axis Replay To Create Artist Driven Live + Virtual Concert

By: PRLog

Offset launches joint venture with axis replay to create artist driven live + virtual concert experience

ATLANTA - Sept. 10, 2020 - PRLog -- Axis Replay, an innovative events and entertainment company, partners with recording artist Offset to create a new kind of live and virtual production company.

As large-scale event promoters world-wide cancel plans into mid and late 2020, the impact of the COVID-19 pandemic has left many companies looking at how to realign their strategies for better consumer engagement. Axis Replay is filling the gap for the music and entertainment industries to transform live events into virtual experiences through recently produced hybrid events, which includes a virtual prom with actor and comedian Desi Banks, a virtual celebration of the Juneteenth Holiday with support from 100 Black Men of Atlanta, Invest Atlanta, and the Atlanta Esports Alliance, and virtual fundraising experiences for non-profits like American Cancer Society, Community, Phoenix Children's Hospital, and the HBCU Esports League.

"Axis Replay is a lifestyle brand and we're lucky to be in an industry that has lived and thrived in the virtual world with our esports and gaming roots. Our company's mission to produce experience-focused activations has translated well into streamed productions. The team at Axis Replay focuses on creative solutions for our clients that are mindful of their audience's tastes and needs while keeping the spirit of community that we're known for," says Allie Young, CEO of Axis Replay.

"Having clients, investors, resources, and an ecosystem that are in music, entertainment, traditional sports as well as esports and gaming, it made sense for us to leverage our experience and expertise to help industries that have been devastated by this pandemic and shed a glimmer of hope," explains Young. "This is why we've created the AXR+EXP Concert Series."

The AXR+EXP Concert Series is a monthly concert series focused on empowering artists to own and navigate their own concert experiences. After the success of a concert event with recording artist YK Osiris in June 2020, Young knew they had the opportunity to help the music industry with a new kind of production.

"Artists do not want to perform in an empty room and a camera. A performance is only as good as the experience shared with fans. What people tend to forget after months of zoom meetings, hours on streams, and isolation is that fans want a connection," says Latabia Woodward, Business Manager of Offset, Rapper / Influencer / Gamer.

The AXR+EXP Concert Series will kick off with what Young states will be the new standard for live and virtual performances. This hybrid event will feature emerging artists on a rooftop performance at the CODA Building in Atlanta and will require the CDC recommendations for social distancing, temperature checks, and masks. Rapid COVID-19 testing will be available on site to screen all attendees to provide an extra layer of safety for the in-person gathering of less than 50 people. The virtual stream featuring emerging artists will be broadcast on FutureStream on September 11, 2020 for ticket holders. Tickets may be purchased at

ABOUT AXIS REPLAY

Axis Replay is a leader in high-tech entertainment and events for video games and esports. Focused on in-person and virtual social experiences for gamers and their friends, Axis Replay exists to foster impactful personal and professional connections through the mutual love of video games.

For more information about Axis Replay, visit www.axisreplay.com or email Allie Young at ayoung@axisreplay.com.

For more information about recording artist Offset, please contact Derrian Perry at derrian@iamphreshy.com.

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For more information, please contact Allie Young at 678-491-4163, email ayoung@axisreplay.com or visit the website at www.axisreplay.com.

"Axis Replay is a lifestyle brand and we're lucky to be in an industry that has lived and thrived in the virtual world with our esports and gaming roots. Our company's mission to produce experience-focused activations has translated well into streamed productions. The team at Axis Replay focuses on creative solutions for our clients that are mindful of their audience's tastes and needs while keeping the spirit of community that we're known for," says Allie Young, CEO of Axis Replay.

"Having clients, investors, resources, and an ecosystem that are in music, entertainment, traditional sports as well as esports and gaming, it made sense for us to leverage our experience and expertise to help industries that have been devastated by this pandemic and shed a glimmer of hope," explains Young. "This is why we've created the AXR+EXP Concert Series."

The AXR+EXP Concert Series is a monthly concert series focused on empowering artists to own and navigate their own concert experiences. After the success of a concert event with recording artist YK Osiris in June 2020, Young knew they had the opportunity to help the music industry with a new kind of production.

"Artists do not want to perform in an empty room and a camera. A performance is only as good as the experience shared with fans. What people tend to forget after months of zoom meetings, hours on streams, and isolation is that fans want a connection," says Latabia Woodward, Business Manager of Offset, Rapper / Influencer / Gamer.

The AXR+EXP Concert Series will kick off with what Young states will be the new standard for live and virtual performances. This hybrid event will feature emerging artists on a rooftop performance at the CODA Building in Atlanta and will require the CDC recommendations for social distancing, temperature checks, and masks. Rapid COVID-19 testing will be available on site to screen all attendees to provide an extra layer of safety for the in-person gathering of less than 50 people. The virtual stream featuring emerging artists will be broadcast on FutureStream on September 11, 2020 for ticket holders.

ABOUT AXIS REPLAY

Axis Replay is a leader in high-tech entertainment and events for video games and esports. Focused on in-person and virtual social experiences for gamers and their friends, Axis Replay exists to foster impactful personal and professional connections through the mutual love of video games.

Media Contact
I AM PHRESHY BRAND
Derrian Perry
***@iamphreshy.com
4043608529

Photos: (Click photo to enlarge)

I AM PHRESHY Logo Offset - AXR + EXP Team Offset Offset

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