UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

                                 ---------------

                                    FORM 8-K

                                 CURRENT REPORT

                       Pursuant to Section 13 or 15(d) of
                       the Securities Exchange Act of 1934

                        Date of Report (Date of earliest
                                event reported):

                                January 25, 2005

                                 ---------------


                               RENTRAK CORPORATION
               (Exact name of registrant as specified in charter)

                                     Oregon
                 (State or other jurisdiction of incorporation)

         0-15159                                            93-0780536
(Commission File Number)                       (IRS Employer Identification No.)

     One Airport Center
     7700 N.E. Ambassador Place
     Portland, Oregon                                         97220
(Address of principal executive offices)                   (Zip Code)

               Registrant's telephone number, including area code:

                                 (503) 284-7581

     Check the  appropriate  box below if the Form 8-K  filing  is  intended  to
simultaneously  satisfy the filing obligation of the registrant under any of the
following provisions:

|_|  Written  communications  pursuant to Rule 425 under the  Securities Act (17
     CFR 230.425)

|_|  Soliciting  material pursuant to Rule 14a-12 under the Exchange Act (17 CFR
     240.14a-12)

|_|  Pre-commencement   communications  pursuant  to  Rule  14d-2(b)  under  the
     Exchange Act (17 CFR 240.14d-2(b))

|_|  Pre-commencement   communications  pursuant  to  Rule  13e-4(c)  under  the
     Exchange Act (17 CFR 240.13e-4(c))





ITEM 1.01  ENTRY INTO A MATERIAL DEFINITIVE AGREEMENT.

ITEM 5.02  DEPARTURE OF DIRECTORS OR PRINCIPAL OFFICERS; ELECTION OF DIRECTORS;
APPOINTMENT OF PRINCIPAL OFFICERS.

          On January 25, 2005, Rentrak  Corporation (the "Company") entered into
a Separation Agreement and Mutual Release of Claims (the "Separation Agreement")
and a Consulting  Agreement with F. Kim Cox in connection with his  resignation,
effective January 25, 2005, as President and Secretary of the Company.  Material
terms of each agreement,  copies of which are filed as Exhibits 10.1 and 10.2 to
this report and incorporated by reference, are described below.

Separation Agreement

          Under the  Separation  Agreement,  Mr. Cox has  agreed to receive  the
monthly  payments  under the  Consulting  Agreement  described  below in lieu of
monthly and lump sum payments otherwise provided for in his employment agreement
with the Company  dated April 1, 2004.  The Company  will pay the  premiums  for
medical,  dental, life, and disability insurance comparable to coverage provided
to Mr.  Cox  while  he was an  employee  through  March  31,  2007,  unless  the
Consulting Agreement is terminated earlier by the Company for cause.

          The Separation Agreement provides  accommodations to assist Mr. Cox in
exercising a portion of his vested  options to purchase  shares of the Company's
common stock. The accommodations  include the extension of a loan by the Company
to Mr. Cox in the amount of $750,000.  The loan will be required to be repaid in
full with accrued interest by May 15, 2005, and will bear interest at the annual
rate of 2.78%, which will increase to 12.78% if the loan is not repaid when due.
The terms of the loan are set forth in a Loan  Agreement and related  Promissory
Note  (forms of which are  exhibits  to the  Separation  Agreement  included  as
Exhibit 10.1 to this report) that will be entered into on February 2, 2005.  The
Separation  Agreement  also imposes  weekly  volume  limits on Mr. Cox's sale of
shares of the Company's  common stock on the open market through the term of the
Consulting Agreement.



Consulting Agreement

          Mr. Cox has agreed to  provide up to 20 hours of  consulting  services
per month in  exchange  for a monthly  fee of  $25,000  through  the term of the
Consulting Agreement. The Consulting Agreement will terminate on March 31, 2007,
unless terminated  earlier by the Company for cause (including  failure to repay
the loan  described  above when due,  breach of noncompete  and  confidentiality
obligations  contained  in  the  Consulting  Agreement,   or  material  acts  of
dishonesty  involving the Company) or by Mr. Cox for any reason.  The Consulting
Agreement contains  confidentiality  and noncompete  provisions similar to those
included in Mr. Cox's employment agreement.  If Mr. Cox dies or becomes disabled
prior to March 31,  2007,  Rentrak  will  continue to pay monthly fees under the
Consulting Agreement until the earlier of March 31, 2007, or a specified portion
of the remaining term.

                                      -2-



ITEM 7.01  REGULATION FD DISCLOSURE.

          On January 26, 2005, the Company  issued a press release  announcing a
new corporate  structure,  including creation of separate "PPT" and "Information
Services"  operating  divisions and corresponding  management and organizational
changes. A copy of the press release is furnished as Exhibit 99.1 to this report
and incorporated by reference.

          In connection with the new corporate structure, the Company will begin
reporting revenues and operating profits for each division separately,  starting
in the quarter  ending June 30, 2006.  The Company has no current  plans to sell
any  business  units.  The  Company is  seeking a new  general  manager  for the
Information  Services Division but does not anticipate other personnel hiring at
this time as a result of the new corporate structure.

ITEM 9.01  FINANCIAL STATEMENTS AND EXHIBITS.

(c)  Exhibits

     The following exhibits are filed with this report on Form 8-K:

10.1 Separation  Agreement and Mutual  Release of Claims between the Company and
     F. Kim Cox dated January 25, 2005.

10.2 Consulting  Agreement  between the Company and F. Kim Cox dated January 25,
     2005.

     The following exhibit is furnished with this report on Form 8-K:

99.1 Press release dated January 26, 2005, announcing new corporate structure.


                                    SIGNATURE

                  Pursuant to the requirements of the Securities Exchange Act of
1934, the registrant has duly caused this report to be signed on its behalf by
the undersigned thereunto duly authorized.

                                    RENTRAK CORPORATION


Dated:  January 26, 2005            By:  /s/ Paul A. Rosenbaum                 
                                       ---------------------------
                                       Paul A. Rosenbaum
                                       Chairman and Chief Executive Officer