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CFNA, a Bridgestone company, Partners with LiveVox to Enhance Contact Center Customer Experience

LiveVox’s omnichannel contact center solutions to deliver advanced personalization and seamless self-service capabilities for CFNA customers

LiveVox Holdings, Inc. (“LiveVox” or the “Company”) (NASDAQ: LVOX), a leading cloud-based provider of customer service and digital engagement tools, today announced that it has been selected by Credit First National Association (CFNA), the consumer credit division of Bridgestone Americas, to deliver enhanced, data-driven experiences for its contact center customers. As a result of its work with LiveVox, CFNA will accelerate its Customer Experience Transformation with a 12-month strategic implementation of 16 leading-edge applications.

“LiveVox and CFNA share an unwavering commitment to the continuous improvement of the customer experience – it’s at the heart of everything we do,” said Louis Summe, CEO of LiveVox. “We’re thrilled to work with the CFNA team as they continue to transform and modernize their business operations. By helping to innovate their contact center operations, they’ll be able to make better and faster decisions that help deliver seamless, best-in-class customer service.”

LiveVox’s Contact Center as a Service (CCaaS) 2.0 platform will provide CFNA with a single, unified solution to manage its contact center applications – giving agents the data and advanced technology they need throughout the omnichannel customer journey. CFNA will also leverage LiveVox’s Business Consulting team to ensure ongoing optimized operations that use data and analytics to promote the delivery of exceptional customer experiences.

“CFNA customers expect superior service across every aspect of our brand experience – and that includes the contact center,” said Don Maier, Director of Operations, CFNA. “LiveVox’s next-generation contact center solutions are purpose-built to meet the evolving preferences of consumers - allowing us to make use of emerging technology like Artificial Intelligence to respond to their needs quickly and effectively.”


LiveVox (Nasdaq: LVOX) is a next generation contact center platform that powers more than 14 billion omnichannel interactions a year. By seamlessly unifying blended omnichannel communications, CRM, AI, and WEM capabilities, the Company’s technology delivers exceptional agent and customer experiences, while helping to mitigate compliance risk. With 20 years of cloud experience and expertise, LiveVox’s CCaaS 2.0 platform is at the forefront of cloud contact center innovation. The Company has more than 650 global employees and is headquartered in San Francisco, with offices in Atlanta; Columbus; Denver; New York City; St. Louis; Medellin, Colombia; and Bangalore, India. To stay up to date with everything LiveVox, follow us at @LiveVox or visit


CFNA, a Bridgestone company, delivers trusted and powerful payment solutions to meet the dynamics of business and daily life. Simply put, CFNA helps customers stay prepared. Whether you are a consumer seeking automotive tire and service financing or a merchant providing those automotive services, CFNA supports you with programs and products that are flexible and tailored to your needs.

You will find CFNA’s customer-focused financial products and services offered throughout the country by Firestone Complete Auto Care, Wheel Works, and Tires Plus retail locations and other independent auto tire and service providers— more than 8,000 merchants nationwide. With competitive interest rates, generous credit limits, loyalty benefits, and promotional financing, CFNA’s nearly 5 million cardholders enjoy greater purchasing power and financial peace of mind.

Forward-Looking Statements

This press release contains certain forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Some of the forward-looking statements can be identified by the use of forward-looking words. Statements that are not historical in nature, including those containing the words “anticipate,” “expect,” “suggests,” “plan,” “believe,” “intend,” “estimates,” “targets,” “projects,” “should,” “could,” “would,” “may,” “will,” “forecast,” “opportunity” and other similar expressions are intended to identify forward-looking statements. All forward-looking statements are based upon management estimates and forecasts and reflect the views, assumptions, expectations, and opinions of the Company as of the date of this press release, and may include, without limitation, changes in general economic conditions, including as a result of COVID-19, all of which are accordingly subject to change. Any such estimates, assumptions, expectations, forecasts, views or opinions set forth in this press release constitute the Company’s judgments and should be regarded as indicative, preliminary and for illustrative purposes only. The forward-looking statements contained in this press release are subject to a number of factors, risks and uncertainties, some of which are not currently known to the Company, which may cause the Company’s actual results, performance or financial condition to be materially different from the expectations of future results, performance of financial condition. Important factors, among others, that may affect actual results are described in the Company’s filings with the Securities and Exchange Commission (“SEC”), including our Form 10-K filed with the SEC on March 11, 2022. Although forward-looking statements have been made in good faith and are based on assumptions that the Company believes to be reasonable, there is no assurance that the expected results will be achieved. The Company’s actual results may differ materially from the results discussed in forward-looking statements. Readers are cautioned not to place undue reliance upon any forward-looking statements, which speak only as of the date made. These forward-looking statements are made only as of the date hereof, and the Company does not undertake any obligations to update or revise the forward-looking statements, whether as a result of new information, future events or otherwise, except as required by law.


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