Arca Continental Coca-Cola Southwest Beverages Wins 2025 Market Street Challenge

By: Arca Continental Coca-Cola Southwest Beverages via Business Wire

March 27, 2025 at 14:36 PM EDT

Texas-Based Coca-Cola Bottler Named National Leader in Competition Among U.S. Bottlers

Arca Continental Coca-Cola Southwest Beverages (AC-CCSWB), the Coca-Cola bottler for Texas and parts of Oklahoma, New Mexico and Arkansas, has been named the winner of the Coca-Cola Market Street Challenge for the third time, marking its second consecutive win. The Market Street Challenge honors the bottler demonstrating the highest level of executional excellence across the U.S. Coca-Cola system.

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Arca Continental Coca-Cola Southwest Beverages was named the winner of the Coca-Cola Market Street Challenge for the third time, marking its second consecutive win.

Competing against the top bottlers in the U.S., AC-CCSWB was selected by its peers based on rigorous performance criteria, including topline growth, capability building and a steadfast investment in its people and culture.

“Securing, for the third time the prestigious award of Coca-Cola North America Market Street Challenge, reaffirms our vision to be leaders in the markets we operate in, driven by our dedicated team members and our will to make a difference,” said Arturo Gutiérrez Hernández, CEO of Arca Continental. “Coca-Cola Southwest Beverages’ consistent performance over time exemplifies the power of a strategic blend of strong culture and shared principles.”

This achievement is a result of Arca Continental’s commitment to create and share value. Since its inception in 2017, AC-CCSWB has merged the best practices of the U.S. and Latin America, creating a unique bottler proposition and a stronger future for both the company and the communities it serves. The Market Street Challenge win highlights the strength of its culture and collaboration, setting the stage for continued success in the years to come.

Jean Claude Tissot, president of AC-CCSWB, expressed his pride in the company's achievement. "This award is a testament to the dedication of our Frontline Heroes, whose unwavering commitment and hard work drive the very heart of our company’s success. Their efforts embody the commitment to create and share value that defines Arca Continental legacy, and the results we achieve across our territory."

As the winner of the U.S. Market Street Challenge, AC-CCSWB will represent North America in the Candler Cup, Coca-Cola’s international bottler competition. This year, CCSWB has also been recognized with the AC Cup from Arca Continental and Monster’s Bottler of the Year for 2024. These prestigious awards reaffirm Arca Continental’s commitment to excellence and its position as a leader in the Coca-Cola system.

About Arca Continental

Arca Continental produces, distributes, and markets beverages under The Coca-Cola Company brand, as well as snacks under the Bokados brand in Mexico, Inalecsa in Ecuador, and Wise in the United States. With an outstanding history spanning more than 99 years, Arca Continental is the second-largest Coca-Cola bottler in Latin America, and one of the largest in the world. Through its Coca-Cola franchise, the company serves more than 128 million people in the Northern and Western regions in Mexico, as well as in Ecuador, Peru, in the Northern region of Argentina, and in the Southwestern United States. Arca Continental is listed on the Mexican Stock Exchange under the ticker “AC”.

About Arca Continental Coca-Cola Southwest Beverages

Dallas-based Coca-Cola Southwest Beverages (AC-CCSWB), a company of Arca Continental, is one of the largest Coca-Cola bottlers in the United States. AC-CCSWB produces, markets and distributes Coca-Cola brands throughout Texas and parts of New Mexico, Oklahoma and Arkansas. The company employs more than 9,000 associates who operate 7 production plants and 37 distribution facilities, serving more than 31 million consumers.

For more information, visit www.cocacolaswb.com and www.arcacontal.com.