Mental Wellness Market Outlook & Forecast Report 2025-2030, with In-depth Profiles of Amare Global, FranklinCovey, Headspace and SkillPath - ResearchAndMarkets.com

The "Mental Wellness Market - Outlook & Forecast 2025-2030" report has been added to ResearchAndMarkets.com's offering.

The Mental Wellness Market was valued at USD 166.35 billion in 2024, and is projected to reach USD 256.04 billion by 2030, rising at a CAGR of 7.45%.

Market Trends & Drivers

Data Analytics and AI in Wellness - The integration of data analytics in mental health strategies is enabling personalized care and early intervention. AI and wearable technology are making scalable mental wellness solutions increasingly precise and effective. Ethical considerations and data privacy remain essential as digital solutions evolve.

Mental Wellness Apps & Online Therapy - There is a rising popularity of mental health apps and online therapy, reflecting the broader shift towards accessible, tech-driven mental health care. AI and VR integration promise more personalized and affordable mental health management across global demographics.

Employer Investment - A shift is seen in workplace mental health initiatives, recognizing mental wellness as a strategic business priority. Employers investing in mental health initiatives expect a more engaged and productive workforce.

Consumer Demand and Stress Management - There is an increasing demand for self-care products, proactive stress management, and the awareness of mental health, boosting the market. This demand stimulates both innovation and socially driven acceptance of mental health care.

GLOBAL MENTAL WELLNESS MARKET GEOGRAPHICAL ANALYSIS

North America holds the most significant share of the global mental wellness market, accounting for over 51% in 2024. The mental wellness market in North America is growing rapidly, promoted by digital innovation, growing awareness, and increased demand for mental health care. Advancements in AI, workplace wellness programs, and government initiatives are expected to shape the future of mental wellness. Although mental health has become the priority of individuals, businesses, and policymakers, the market is set to play an essential role in improving global health and well-being across North America.

The mental wellness market in APAC is subject to transformation driven by government awareness, technological advancements, and increased support. The rapid adoption of digital solutions for mental health, workplace wellness programs, and tele-therapy services presents a significant opportunity. With continuous investment and innovation, APAC is a key center for mental wellness solutions, improving the quality of life for millions of people across the region.

The mental wellness market in Europe is undergoing a rapid transformation, promoted by digital innovations, government support, and the development of social attitudes to mental wellness. The region offers significant opportunities for growth, especially in the fields of digital mental health and the health of companies. By investing in evidence-based solutions, and improving access to and taking advantage of technology, the European mental wellness market will develop towards a more comprehensive and effective industry, meeting the increasing demand for mental health. Furthermore, Latin America & the Middle East & Africa are evolving, with growing recognition of the importance of mental health. Continued investment in digital platforms, corporate wellness initiatives, and community support systems is essential to address the unique challenges and opportunities within these regions.

MENTAL WELLNESS MARKET SHARE & VENDOR ANALYSIS

The global mental wellness market is fragmented, and the degree of fragmentation is expected to accelerate during the forecast period. There is a significant number of global and domestic vendors across geographies. Players in the global mental wellness market, such as Skillpath, FranklinCovey, Amare Global, and Headspace, are trying to expand their markets through profitable partnerships, whereas the domestic vendors are capitalizing on the product and services portfolio that best suits the domestic needs and wants. Furthermore, technological development has led to additional benefits of using mental wellness programs by using mobile devices such as smartphones, cell phones, and tablets which are offering researchers, doctors, and people new ways to monitor progress, access help, and increase understanding of mental wellness which further helping in growing adoption rate among end-users. Companies are launching new and advanced products to strengthen their portfolios and cater to the requirements of the mental wellness industry.

Over the last couple of years, the global mental wellness market has witnessed the entry of a lot of external players, such as in-house services by large businesses and other entities in the health and fitness space that offer membership discounts to drive their share in the market.

Mergers and acquisitions are common in the market as players look to expand and become more comprehensive in terms of their offerings. For example, Virgin Pulse has recently acquired Welltok, Advanced Plan for Health, and Blue Mesa Health. A trend that is being witnessed among vendors in a landscape where consolidations are taking place is the focus on merging two platforms. As large players join hands, resources are being spent on merging instead of innovation.

Key Companies

• Amare Global
• FranklinCovey
• Headspace
• SkillPath

Other Prominent Vendors

• Acadia Healthcare
• Aduro
• American Well Corporation
• Behavioral Health Network
• BHS
• Calm
• Calmerry
• Canopy
• CuraLinc Healthcare
• CVS Health
• DarioHealth
• First Stop Health
• HealthCheck360
• Learn to Live
• LifeSpeak
• Litesprite
• Lyra Health
• Magellan Health
• Modern Health
• Pelago
• Promises Behavioral Health
• Pyramid Healthcare
• Spire Healthcare
• Spring Health
• Talkspace
• Universal Health Services
• Unmind
• Uprise Health
• Vitality
• Wellsource

Key Attributes:

Key Topics Covered:

Market Opportunities & Trends

• Data Analytics Increasingly Powering Wellness
• Digitization & Use of Technology in Mental Health Outcomes
• Growing Reign of AI
• Growing Popularity of Mental Wellness Apps and Online Therapy
• Increasing Employer Investment in Workplace Mental Health Programs

Market Growth Enablers

• Increasing Awareness of Stress Management
• Growing Consumer Demand for Self-Care & Wellness Products
• Increase in Number of Working Hours
• Increasing Global Stress & Mental Health Disorders

Market Restraints

• Perceived High Cost of Mental Wellness Programs
• Low Awareness in Growing Economies
• Shortage of Mental Health Professionals

Market Segmentation

By Disorder

• Depression
• Anxiety
• Schizophrenia
• Substance Use Disorder
• Bipolar Disorder
• Alcohol Use Disorder
• Post-Traumatic Stress Disorder
• Eating Disorder
• Others

By Type

• Senses, Spaces, and Sleep
• Brain-Boosting Nutraceuticals & Botanicals
• Self-Improvement
• Meditation and Mindfulness

By Age Group

• Adult
• Geriatric
• Teenager

Geography

• North America
  • The U.S.
  • Canada
• APAC
  • China
  • Japan
  • South Korea
  • Australia
  • India
• Europe
  • Germany
  • The U.K.
  • Italy
  • France
  • Spain
  • Russia
  • Netherlands
• Latin America
  • Brazil
  • Mexico
  • Argentina
  • Colombia
• Middle East & Africa
  • Turkey
  • South Africa
  • Saudi Arabia
  • UAE

For more information about this report visit https://www.researchandmarkets.com/r/kjmrw9

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