Over the past six months, YETI’s shares (currently trading at $34.66) have posted a disappointing 8.6% loss while the S&P 500 was flat. This may have investors wondering how to approach the situation.
Is there a buying opportunity in YETI, or does it present a risk to your portfolio? Dive into our full research report to see our analyst team’s opinion, it’s free.
Even though the stock has become cheaper, we're swiping left on YETI for now. Here are three reasons why we avoid YETI and a stock we'd rather own.
Why Is YETI Not Exciting?
Founded by two brothers from Texas, YETI (NYSE:YETI) specializes in durable outdoor goods including coolers, drinkware, and other gear tailored to adventure enthusiasts.
1. Lackluster Revenue Growth
Long-term growth is the most important, but within consumer discretionary, product cycles are short and revenue can be hit-driven due to rapidly changing trends and consumer preferences. YETI’s recent history shows its demand has slowed as its annualized revenue growth of 7.4% over the last two years was below its five-year trend.
2. Projected Revenue Growth Is Slim
Forecasted revenues by Wall Street analysts signal a company’s potential. Predictions may not always be accurate, but accelerating growth typically boosts valuation multiples and stock prices while slowing growth does the opposite.
Over the next 12 months, sell-side analysts expect YETI’s revenue to rise by 6%, close to its 7.4% annualized growth for the past two years. This projection doesn't excite us and suggests its newer products and services will not lead to better top-line performance yet.
3. New Investments Fail to Bear Fruit as ROIC Declines
ROIC, or return on invested capital, is a metric showing how much operating profit a company generates relative to the money it has raised (debt and equity).
We like to invest in businesses with high returns, but the trend in a company’s ROIC is what often surprises the market and moves the stock price. Over the last few years, YETI’s ROIC has unfortunately decreased significantly. We like what management has done in the past, but its declining returns are perhaps a symptom of fewer profitable growth opportunities.

Final Judgment
YETI’s business quality ultimately falls short of our standards. After the recent drawdown, the stock trades at 11.7× forward price-to-earnings (or $34.66 per share). This valuation is reasonable, but the company’s shakier fundamentals present too much downside risk. We're fairly confident there are better stocks to buy right now. We’d suggest looking at a safe-and-steady industrials business benefiting from an upgrade cycle.
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